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Marketing strategy and digital implementation

Marketing strategy and digital implementationMarketing strategy and digital implementationMarketing strategy and digital implementation

Helping your brand thrive online

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It's no secret that thriving businesses are the ones who invest in a digital marketing strategy.

  

Looking for marketing guidance?
You’ve grown your product or service organically, and now you’re ready to soar to new heights. You know your business needs to harness the power of digital and social media marketing- but it can feel like the digital landscape is a ship sailing at full speed… without you on it!

You’re also hesitant to lock into a marketing agency with long contracts and hefty fees. You prefer personalised service with one consistent local point of contact who understands your business.


That’s where we come in.
Pollin8 Marketing has a heart to see businesses thrive, we aren’t an agency,  so we don’t charge hefty agency fees. We’re a hands-on marketing consultancy that partners with growing businesses to deliver real results, without the agency price tag or commitments. No hidden costs or offshore teams- we’re Melbourne based! 

Just expert marketing, digital strategy and execution when you need it.

We’re the perfect fit for businesses that aren’t quite ready to hire a full-time marketing staff , but still need reliable, strategic marketing support to grow both in store and online. 

Whether you're launching an online presence for the first time, expanding your digital footprint, or looking to cut through the noise as a service-based or eCommerce brand, we’ll meet you where you are, and help you go further.

No matter the complexity, email us today with your marketing query, and let’s schedule a call to get you sailing on that proverbial ship!

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Services

Social Media Facebook Ad Campaigns

Paid Social Media Campaigns

Paid Social Media Campaigns

Paid Social Media Campaigns

We take the hard work out of managing your online presence.


The social media landscape is constantly updating and evolving and we know for many business owners it's simply too time consuming to keep up. 

We use our expertise to create a custom strategy, manage your social channels to increase brand awareness, attract new audiences to your p

We take the hard work out of managing your online presence.


The social media landscape is constantly updating and evolving and we know for many business owners it's simply too time consuming to keep up. 

We use our expertise to create a custom strategy, manage your social channels to increase brand awareness, attract new audiences to your page and convert them into dedicated customers.


We can repurpose existing creative assets or design fresh creative to be used in paid ads or organic posts & stories. 

Google Ads campaigns

Paid Social Media Campaigns

Paid Social Media Campaigns

 Help your customers find your products with Google Ad campaigns. This is a great way to ensure your product is at the top of your customers Google searches, target relevant keywords and generate sales and leads.


Depending on your product or service, we create: 

· Search Ads campaigns advertises your product or service in search engine resu

 Help your customers find your products with Google Ad campaigns. This is a great way to ensure your product is at the top of your customers Google searches, target relevant keywords and generate sales and leads.


Depending on your product or service, we create: 

· Search Ads campaigns advertises your product or service in search engine results and local map listings. We target relevant keywords resulting in generation of sales and leads.

· Shopping Ad campaigns are specifically for advertising products online on Google’s network. Products appear at the top of a Google search page to customers who have a high intent to purchase and are specifically looking for your product. 

· Display Ad campaigns use creative banner ads across wider audiences and networks. Through this campaign, we are able to target customers based on their search history as well as re-market to those who have already visited your website. This encourages customers who have been ‘browsing’ to complete the purchase online.  


Marketing Strategy

Marketing Consultancy

Marketing Consultancy

Marketing Consultancy

Choosing the right marketing channels and navigating the digital landscape can be overwhelming.


As a starting point for new businesses, we assess your product or service and advise on the best marketing strategy to sucessfully launch your brand in-market.


We also provide existing businesses with a health check to assess your current marketi

Choosing the right marketing channels and navigating the digital landscape can be overwhelming.


As a starting point for new businesses, we assess your product or service and advise on the best marketing strategy to sucessfully launch your brand in-market.


We also provide existing businesses with a health check to assess your current marketing strategy and provide advice on growing your business and maximising sales potential.

Content Marketing

Content Marketing

Marketing Consultancy

Marketing Consultancy

Based on strategy and insights, we ensure a consistent brand voice across website content, organic and paid social ads, blogs and email marketing. We also specialise in SEO copywriting for your webpage. 


We ensure that your message is compelling and relevant to your target audience by using the right tone and keywords to cut through clutte

Based on strategy and insights, we ensure a consistent brand voice across website content, organic and paid social ads, blogs and email marketing. We also specialise in SEO copywriting for your webpage. 


We ensure that your message is compelling and relevant to your target audience by using the right tone and keywords to cut through cluttered environments. This works to engage your audience, build trust for your brand and encourages conversions.  


How we work

Initial Discovery Consultation

Initial Discovery Consultation

Initial Discovery Consultation

A one hour discovery consultation to understand: 


The story and mission behind your brand and product.


Where your business is currently.


Pain points of your business.


Where you would like your business to be.


What services are required to help grow your business.

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Second Consultation

Initial Discovery Consultation

Initial Discovery Consultation

  

Based on the information provided in the initial consult and our own preliminary market research, we will provide a recommendation to suit your business needs. 


We will tier the recommendation, based on a scale of impact, so you have the freedom to choose your marketing efforts. 

Planning & Execution

Initial Discovery Consultation

Planning & Execution

 

Once the recommendation is approved, the planning stage will commence before the strategy is implemented. 


This could look like the following:



Social Media Campaign.


PPC Google Ads Campaign.


SEO copywriting for web development.


Development of logo, visual identities, infographics. 


Briefing for copywriting services for web design, email marketing or blogs.

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